Most people don't pay attention to their persuasion skills. And that's not very smart.

Look. I went from being terrible at negotiating to closing deals over and over.

I couldn't believe how simple it was.

Some projects, surpassing the $40 million mark.

Every day, I send you a letter with a negotiation tip so you don't have to waste years in class like me.

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DaVentys' Letters —

Note: What you'll learn here is incredibly powerful. Using it, you can get just about anyone to do just about anything. So, the assumption moving forward is that you'll use it ethically. The difference between persuasion and manipulation is intention. Imagine this: How much your life would improve by mastering persuasion?

Some latest letters

If I started a business in 2026, I'd do this. Your available time, initial investment required (capital), skills, experience, knowledge, profession, sex, height, and preferred arm, won't change the decision.

✔ The 5 books that rewired my thought process. Reliquies that, if putting the theory into practice, would destroy your imposter syndrome and transform even the shiest kid in the class into a great negotiator and persuader.

Kobe Bryan, Steve Jobs and you had something in common. Something even your grandma has that, if looking deep inside, will enhace your own qualities and keep yourself motivated from the first minute you wake up.

✔ The sales question while hiring you should always do that will tell you who the best candidate is (if instead you are the interviewed and know how to answer this, you'll stand out like a purple cow in the middle of the farm).

The psychological angle you're probably missing used by the best copywriters in the 80's (based on the three human motivators to take decisions), that makes your ads, proposals, and sales letters irressistible.

The Leonardo Dicaprio's move you're missing in your current job that is costing you getting the treat you deserve, the recognition you deserve, and the salary you deserve. All without risking everything (without having to throw everything out of the window).

Have you ever seen a Rolex at $100? The Dan Kennedy's lesson and why prices isn't all that matters but they tell a lot about your product. How it affects to the persuasiveness, and the desire of people and how having the correct strategy makes you more sales, more money, and more escalability.

Why most succesful people ends up in a golden jail (making tons of money but sacrificing all their time for family, friends, or health) and why this is the complete opposite of achieving freedom / the business models I build (work smarter, not harder). Here's the framework to do it yourself / escape that route.

I don't resend letters. If you miss a day, you miss a tip:

P.S. Subscribe today and receive also a gift that, if you pay attention (and only for those who pay attention), will help you sell more starting now. Try it and see.

In every letter I'll try to sell you something

And I'll do it in such a blatant way that if you pay attention to how I do it (that is, if you don't just limit yourself to reading what I write but notice how I write it), you'll find so many lessons on persuasion, copywriting, and on how to generate money whatever your situation, that even if you don't buy anything, it'll have been worth it.

If you're scandalized by this, or don't see yourself capable of reading (más allá, beyond) between lines, my message isn't for you, business isn't for you, and my recommendation is that you don't subscribe.

This isn't a marketing trick, it's my sincere and genuine advice.