Eager to grow, eager to do

The image of a young Abraham Lincoln studying borrowed school books deep into the night.

It's an example of inspiration to the man, to the woman, who strives against the odds of circumstance to carve out their place in the world.

Seeking the transforming light of knowledge in the dim glow of a log fire, it's a picture that touches the hearts of those determined to achieve great things. Those who want to rise above their current station in life, and change the lives of those around them.

Eager to do, eager to grow.

Today, in cities, towns and villages around the world, thousands of people finish their workday and go home to open their laptops again.

After shifts in retail or endless hours in office cubicles, they go home and open their books, sacrificing their free time, their energy, because they seek higher training, greater skills, more profitable lives, and more fulfilling work.

Just like a young Abraham did...

Warning: What I'm going to tell you next has a huge lesson only for a very select group of people.

It starts with a brief story you might remember 30 years from now.

***

— "What is the read like? What does it contain?"

The product is a read rescued from my previous and extinct membership, transcribed by me, which consists of 40 high-value pages in a PDF file.

It's a conversation that happened in 2005 between two geniuses of marketing.

It's up to you whether you get it now, or never hear of it again once the deadline passes.

— "Is this read for me? Will I get anything out of it?"

This short read is ideal for 3 types of people:

1. Entrepreneurs, business owners, and freelancers who have a business. In their case, they just need to apply everything directly, and watch the cash they collect up front multiply.

2. People who want to sell services. Anyone thinking of offering consulting or similar services can take what they learn in this book and go to any business down the street to offer their services for several thousand dollars (which, if you do it right, will end up being incredibly profitable for your clients).

3. People who are studying sales, marketing, or business. You'll find few investments more profitable at this price to learn from.

And this is NOT for you if...

1. You're unable to apply something because you need to be handheld at all times, even though it's a conversation so clear that even a teenager whose mind is solely on what you know it's on, would get it. It's about reading, understanding, and applying. For most people that will be more than enough.

2. You think your case, your sector, your product, your client, or your underwear size is very specific/particular/different/special compared to the rest of humanity and your business is completely different from anything that has ever existed in history.

In either case, don't buy this read, and just don't write to me anywhere: I'm not interested.

— "Do you really apply it yourself?"

Once you've read it, go to my emails. Check yesterday's, check today's, and check tomorrow's. After that, you'll see for yourself.

— "Is there any kind of money-back guarantee?"

No. This is a read with serious, high-quality content, and I expect the same commitment from you.

If you're afraid to buy it (and if that's the case with this price I recommend you unsubscribe from the newsletter, shut down your computer, and move to a cave in the Himalayas), don't do it.

— "Isn't it way too cheap for what I'm getting?"

Yes.

— "When will I be able to access the read?"

Right after buying it, you'll be redirected to a page where you can read it there or just download it.

On top of that, you'll receive an email with the access to the content.

— More questions?

Don't ask me, I won't answer. I consider the value of this book to be hundreds of times higher than its price, and that's why I don't answer questions.

If buying something at this price makes you think it over a lot and you need to sleep on it, the best thing you can do is not to buy it.

— FAQ —

— That said, I know what you're thinking —

...because they want to achieve freedom.

Freedom to work in something they love.

Freedom to have time for friends and family, and to be an example for their children.

Freedom to live the life they want and deserve.

And freedom they only obtain once they've done the homework. Once they've put in the hours. Once they've become the person they were destined to become.

Most people will give up. Most people will prefer the comfort of not taking action, of not putting in the reps.

But those who have a fire inside them, a fire that tells them to keep going, will eventually reap the fruits of a tree they planted a long time ago.

Forty years ago, these people (our parents), some of them married, some of them with children, but all of them with a living to earn by day, did not have the opportunities we have today.

They had nowhere to turn for the courses of study and the personal guidance that they needed.

How do I know that?

Because of my father.

My father, eager to do and eager to grow, just like you, was studying at university.

After every class, the professors would tell the students that they needed certain books to study and pass their exams.

So the only option was to borrow the books from the central library.

The problem was, there were always only a handful of copies available. So he, an the rest of them, had to spend sleepless nights just to have the possibility of getting the book.

Every time he needed one, he had to wake up at 1:00 or 2:00 am. And spend the entire night waiting in line outside. Waiting so that when the doors opened the next morning, he might be one of the lucky ones to get his hands on it.

Can't you see the difference between then and the times we live in today?

A world where we have access to everything just by taking our phones out of our pockets?

Being able to search the internet, and now, even being able to talk to an artificial intelligence about our specific problems and receive personalized help?

What would Lincoln have thought about having an opportunity like this?

Now, of course, we face other challenges.

We have unlimited information, so the real work today is finding the reliable, useful, high quality stuff.

Because yes, unfortunatly, most of it is absolute garbage.

I know what I'm talking about.

I have spent months, years, just scraping the entire internet in search of the best pearls of marketing, sales and persuasion to ever existed.

Modern gurus, or texts, books, and ads that are over 100 years old.

Sales letters, manuscripts, or courses, for which I've spent amounts of money that would make some people think I have a psychological problem.

Most of it wasn't even useful. It didn't teach me anything new, or even practical.

But sometimes, you find something. Something that gives you the time and the money investment a hundred times over.

You'll receive a conversation between two marketing legends.

A conversation from 2005 between two geniuses (you probably know them) that I personally transcribed before it went out of print and was withdrawn.

This conversation is considered one of the most important in the history of marketing and sales.

And after reading it 5 times, I understand why.

Every word is gold. Essential material for anyone with a business. And extremely high-value material that you won't find out there.

And why is it so special?

Well, this conversation was only available in a blog article by one of these geniuses.

But he passed away in 2020. And with him, the blog disappeared.

So this is exclusive material that you won't get access to any other way.

And let me tell you something more, it's what made me start this very business.

It gave me the playbook, the framework, and the strategy I use.

It gave me the blueprint for my entire business model, my email marketing approach, and the persuasion tool that makes me sell on a daily basis at a level only elite marketers and even full companies do.

Not only will you understand why I'm doing what I'm doing, but you'll be able to replicate it yourself.

Of course, to get all of this, you actually have to read the entire thing. And to extract everything, probably a few times.

But I know that people who aren't capable of doing that, the people unwilling to learn, to put in the effort to upgrade their own lives and the lives of those around them, stopped reading this sublime sales letter in the first paragraphs.

The investment is a ridiculous $30.

Just for what this knowledge has done for me, I would have paid one hundred times this price some years ago. And I would have made it all back just a few weeks later.

I won't tell you more.

If you see the value in knowing that my entire strategy is based on what's inside this document, the payment link is below.

If you don't, the only thing you have to do is don't buy it.

— Here's my proposal —

✔ A mistake that almost all marketers make. Overlooking it means that as soon as someone takes a first glance at your website, you've already lost the sale.

✔ Does entertainment sell? It depends. You'll see the answer on page 10.

✔ Is it more profitable to focus on star products or on products with recurring sales?

✔ "Why the price of gold can rise dramatically" VS "Why the price of gold will rise dramatically". One of these headlines generated 200% more sales than the other. You'll understand the difference and apply the underlying psychology to every letter, ad, or website you create.

✔ Why one of them changed the way he worked with his clients, why the other wished he had thought of that idea, and how it became "a better training system than the Yankees."

✔ The skill learned over 8 years (that you can acquire in a fraction of the time) that dictated the success of one of them.

✔ The absolute best way to learn copywriting like an expert (starting from absolute zero).

✔ The idea the most famous advertising man of all time stole from one of his mentors. It's a must-know lesson you need to apply every single time you sell anything.

✔ The arrogant ad based on a guarantee that caused sales to explode. You'll see it on page 11.

✔ The [ . . . . . . . . ] system: the sadistic way of getting perfect copy that will plug every single hole in your arguments: psychological angles, structures that didn't work...

✔ The current enemy we face isn't weak headlines or bad design, but the immense amount of [ . . . . . . . . . . . . . ]. On page 13, the situation we're all living through that is destroying your sales.

✔ The two most important words in advertising. They aren't "free" and "new". The expanation of what they are and why your copy must follow these rules.

✔ Darth Vader and humor. How to use it so it actually increases your sales (page 15).

✔ "You VS me" or "You and me against those other guys." The psychological technique to position yourself as a friend, an advisor, and an ally to the consumer (page 16).

✔ Latent emotions: how, instead of selling directly, you address a group of people who have a strong feeling regarding a subject and speak to those feelings, validating them.

✔ The best question you can ask yourself about what you're offering, and how to answer it to connect deeply with your potential buyers.

✔ How to create a connection based on trust with your customers that sets you apart from everyone else who is simply trying to sell them something. You'll see how on page 17.

✔ The exact and only three reasons why a customer doesn't buy from you.

✔ "The best way to sell today is to first [ . . . . . . . . . . . ]. And the best way to do that is [ . . . . . . . . . . . . ]". You'll see the complete approach on page 19.

✔ Most people who have a newsletter business have understood the technology, but not the psychology.

✔ The step-by-step process to make customers buy from you again, and again, and again. On page 21, everything explained in detail.

✔ The critical importance of not only understanding, but mastering the core beliefs customers hold in your market to create a magnificent ad. You'll see how to do it on page 22.

✔ Warren Buffett's approach to business, and how you should apply his exact mental model if you want to hit a home run.

✔ How could anyone beat you when you have all of that in your favor? The mental visualization framework both geniuses use to maximize their probability of success every time they sell something.

✔ The methodology Mozart used to compose his concertos and symphonies, applied to make your creative skills explode. Without a sharp creative mind, you can't create ads, sell to clients... or ultimately, achieve success.

✔ How to deal with clients who hire you, but then want to tell you exactly how to do your job at every turn (page 33).

✔ My entire business model, handed to me on a silver platter by one of these geniuses. You'll see the exact approach he used to scale one of his clients to generating around $16 - $33 million per year.

— Some things you'll see —

Have a great day.

Rafael DaVentys